Brands Offer Free Food and Gobble Up Facebook Fans
It’s no surprise that a recent Razorfish survey of online consumers shows that many are following Facebook brand pages to take advantage of the freebies that pages are offering to increase their fan numbers, and nowhere is that trend more evident than with restaurants and food brands on Facebook. Free food offers are popping up all over Facebook, and the food-for-fans campaigns are returning big numbers for those brands.
The Razorfish survey revealed that of the 1,000 users polled, 40% are following brands on Facebook or MySpace, with 44% of that number citing freebies and deals as the main reason for becoming fans of any given brand. We’ve been tracking the numbers for many of the brands and restaurants offering free food in exchange for becoming fans of their Facebook pages for a while, and these campaign are some of the more successful ones out there when it comes to increasing follower numbers. Indeed, we just noticed that two brands running free-food campaigns had some of the fastest-growing Facebook pages this page week.
Outback Steakhouse Trades Bloomin Onions For Followers
One of the current free-food offers running on Facebook is from Outback Steakhouse, which is serving up a coupon for ...
Share Your Two Cents